Case study summary
We created a 3D social campaign for Casely to support the launch of its Van Gogh-inspired phone case collection.
The goal was to translate the character of Van Gogh’s paintings into modern product storytelling that would feel premium, artistic, and highly shareable on Instagram.
What shaped the work
Key results
Outcome
- Built a visually rich campaign around Casely’s Van Gogh-inspired launch.
- Strengthened brand association with art, design, and premium product storytelling.
- Exceeded sales projections by 30% and helped the launch sell out quickly.
- Client: Casely
- Platforms: Instagram
- Services: 3D Video, Social Ads
Van Gogh Painting Phone Case Launch
To promote the launch of Casely’s new line of phone cases inspired by Van Gogh’s iconic paintings, we developed a series of 3D videos designed to captivate audiences on Instagram and other social ad spaces.
Drawing inspiration from Van Gogh’s signature brushstrokes, color palettes, and texture-rich compositions, our team created immersive 3D animations that brought the phone case designs to life in a modern digital format.
Artistic integration: each video highlighted the intricate details of the product while translating Van Gogh’s art into a functional object with visual depth and motion.
Platform optimization: the videos were tailored for Instagram feeds and stories, and adapted for paid social ads using vertical and square formats to maximize reach and engagement.
Result: the campaign generated a 45% increase in Instagram engagement, earned thousands of shares and saves, strengthened Casely’s association with artistic innovation, and helped the Van Gogh phone case line sell out within two weeks while exceeding sales projections by 30%.
Watch the 3D launch film
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